Category by category
| Category | Mangools | Ahrefs |
|---|---|---|
| Features | – | Stronger |
| Backlinks | – | Stronger |
| Keywords | Even | Even |
| Pricing | Even | Even |
| Ease of use | Stronger | – |
| Support | Even | Even |
| Starting price | from $49/mo | from £23/mo |
Category calls are editorial judgements, not lab test results. Swipe sideways if the table is cut off.
- Features
- Ahrefs covers backlinks, content exploration and site audit at professional depth. Mangools has no site audit or content explorer
- Backlinks
- Ahrefs is built around backlink research and presents its live link index as a core strength. Mangools' LinkMiner suits basic checks. Our call favours Ahrefs on published features
- Keywords
- Both offer solid keyword research. Mangools' KWFinder is more beginner-friendly; Ahrefs supports more search engines and deeper metrics. Our call is a tie
- Pricing
- Compare the source-linked plan prices and included limits below. Currency and billing basis must match before treating one option as cheaper.
- Ease of use
- Mangools' interface is deliberately simple, and KWFinder needs little learning before it is useful
- Support
- Check the vendor help centre and support terms for the plan you are considering; no comparative response-time test is claimed.
Every paid plan on one price scale
Mangools
- Basic$49/mo
- Premium$69/mo
- Agency$129/mo
Ahrefs
- Starter£23/mo
- Lite£99/mo
- Standard£199/mo
- Advanced£359/mo
- Partly checkedMangools: prices read from mangools.com and mangools.com on . Regular public pricing from the vendor pricing frontend data endpoint, with no coupon. Geographic or promotional offers may differ. Annual totals are published totals; monthly-equivalent figures are calculated.
- Partly checkedAhrefs: prices read from ahrefs.com on . Shown in GBP as the vendor displayed it; not converted. GBP as displayed to this location. Enterprise has an annual commitment; no annual prices inferred here. Additional seats and enabled usage add-ons can cost extra.
Which should you pick?
Pick Mangools if
You need backlink analysis, site audits, or content gap research alongside keyword research
Mangools plans and catchesPick Ahrefs if
Keyword research is most of your workflow and you want a simple, affordable tool for that job
Ahrefs plans and catchesOur take
Mangools and Ahrefs serve different users. Mangools is built around KWFinder, a simple keyword tool aimed at bloggers and small site builders who need affordable keyword data. Ahrefs is a full professional suite, and its strengths show most in link building and content gap analysis. A common path is to start on Mangools and add or switch to Ahrefs once link research becomes a regular part of the work.