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Pricing guide

SEO Tool Student Discounts — How to Get Cheaper Access in 2026

Some SEO vendors run education or academic programmes, but eligibility and terms vary and change, so each vendor's own education page is the place to check. This guide covers legitimate ways for students and academics to access SEO tools at lower cost: vendor programmes, free learning resources, free tools and free plans.

Finding an education discount

  1. Check the vendor's own siteLook for education, student or academic pages.
  2. Read eligibilityProof of enrolment or teaching role is usual.
  3. Compare with free optionsFree plans and trials may be enough for coursework.
Education programmes change often and are set by each vendor, so start from the vendor's own page.

Entry price, cheapest first

  1. Moz Pro$99/mo
  2. Semrush$139/mo
  • Ahrefs: £23/mo (priced in GBP; not placed on the monthly USD scale)
  • Seobility: €59.90/mo (priced in EUR; not placed on the monthly USD scale)
  • Ubersuggest: price not verified on the vendor site, so not shown
Paid entry plan per tool (free-only tools show as free); "/mo" is the price billed monthly, "yearly" marks annual-billing figures available in our records (shown per month); monthly billing may also be available. Cheapest is not best: check what the entry plan leaves out before buying. Prices from each vendor's pricing page; dates on each tool page.
  • Partly checkedSemrush: prices read from semrush.com on .
  • Partly checkedMoz Pro: prices read from moz.com on .
  • Partly checkedAhrefs: prices read from ahrefs.com on . Shown in GBP as the vendor displayed it; not converted.
  • Not verifiedUbersuggest We could not read current prices from the vendor's own pages, so no price is shown. Check the vendor's pricing page before buying.
  • Partly checkedSeobility: prices read from seobility.net on . Shown in EUR as the vendor displayed it; not converted.

Frequently asked questions

Does Semrush offer a student discount?
Semrush Academy offers free SEO courses. For any student or academic access to the paid tools, check Semrush's own education pages for current eligibility and terms.
Can students access Ahrefs for free?
We can't confirm a standing individual student discount for Ahrefs, so check Ahrefs' own site for any education programme. Ahrefs Webmaster Tools is free for sites you verify you own, and Ahrefs Academy offers free courses.
What is the best budget SEO tool for students?
Seobility's free plan and Ubersuggest's low-cost plans are the most accessible for students without institutional access. Both include keyword research and basic site auditing at no or minimal cost.
Are there any legitimate SEO tool coupon codes for students?
Coupon codes specifically for students are rare. Free plans and vendor free trials (length set by the vendor) are the most common ways to try tools at no cost. If you find a student code, the vendor sets eligibility and the amount at checkout.